Our 4th MUST READ Marketing Book? Marketing Warfare!

It is time for our fourth book…

Marketing Warfare by Al Ries and Jack Trout

When this book was first published it changed the face of advertising forever. This marketing power duo announced an entirely new approach and no matter how big or small your business is, you will find a marketing strategy to fit within the pages of this book.

Knowing this information could transform your business and launch it into an entirely new level of success and prosperity.

“The book that changed marketing forever is now updated for the new millennium. In 1986, Marketing Warfare propelled the industry into a new, modern sensibility and a world of unprecedented profit. Now, two decades later, this Annotated Edition provides the latest, most powerful tactics that have become synonymous with the names Ries and Trout. New content includes in-depth analyses of some of the biggest marketing successes and blunders of the past two decades—including Volkswagen, Sony, Coca Cola, Budweiser, IBM, and McDonalds—along with annotated reproductions of winning and losing ads. Read more…