See DeckBuilderNoviMichigan.com recently completed for Cedar Works in Michigan.
Cedar Works specializes in designing and building outdoor living spaces such as decks, patios, pergolas and more.
RESPONSE! built 5 different websites for Cedar Works. Each website was customized to target different cities in Michigan for enhanced search engine rankings.
The 5 Page Starter Websites include a customized template with a color scheme to match their business.
Just some of the website features include:
- Photo slideshow on each page
- Intuitive Navigation that allows the website to grow as the company grows
- A portfolio page of completed decks that the client can easily update by adding new photos to current galleries or adding completely new galleries
- Custom Contact Forms with online back-ups of all completed form entries from visitors
- Strong call-to-actions and easy-to-find contact information so interested homeowners can easily contact them.
- Search Engine Optimization features to improve search engine rankings.
The website can be visited at DeckBuilderNoviMichigan.com
If your business needs a website, or a website redo, call us today to discuss your options. Whether you have very specific ideas, or vague ideas we will turn out a great site that is personifies your business.
Call 1.800.690.0945 or request a FREE website evaluation.
Visit our Website Gallery and our Website Packages page for more information.
Filed under Online Marketing, RESPONSE! Blog by on Dec 7th, 2011. 
It’s Christmas time and we’re in a giving mood. That is why we have compiled a list of the best marketing books guaranteed to help you boom your business in 2012 with fantastic ideas and vital know-how.
We’re calling it the 12 MARKETING BOOKs OF CHRISTMAS!!
The first Marketing book of Christmas is…
The New Rules of Marketing and PR by David Meerman Scott
The definitive guide for the busy executive and small business owners on embracing online maketing and social media, how it all fits together and how to make the right decisions about your business’s marketing future.
“This is the book every ambitious, forward-thinking, progressive marketer or publicist has at the front of their shelf. Business communication has changed over the recent years. Creative ad copy is no longer enough. The New Rules of Marketing and PR has brought thousands of marketers up to speed on the changing requirements of promoting products or services in the new digital age. This is a one-of-a-kind, pioneering guide, offering a step-by-step action plan for harnessing the power of the Internet to communicate with buyers directly, raise online visibility, and increase sales. Its about getting the right message to the right people at the right time – for a fraction of the cost of a big-budget advertising campaign. Find out more…
Filed under General, Online Marketing, Recommended Reading by on Dec 13th, 2011.
Our second MUST READ marketing book for the holiday season is…
Don’t Make Me Think by Steve Krug
Staying on the subject of online marketing, Steve Krug’s book is the definitive guide on getting maximum returns from your website by making it user-friendly. Whether you are already getting traffic but don’t know how to convert into sales or leads, or if you are ceating a new website, you must read this book to make the right decisions.
“Five years and more than 100,000 copies after it was first published, it’s hard to imagine anyone working in Web design who hasn’t read Steve Krug’s “instant classic” on Web usability, but people are still discovering it every day. In this second edition, Steve adds three new chapters in the same style as the original: wry and entertaining, yet loaded with insights and practical advice for novice and veteran alike. Don’t be surprised if it completely changes the way you think about Web design. With these three new chapters…” Read more…
Filed under General, Online Marketing, Recommended Reading by on Dec 14th, 2011.
Non-retail business owners may feel that promoting over the holidays is a wasted effort with all the competition for attention. We prefer to have a successful Holiday Season that sets us up for a great New Year.That is why we have perfected the art of creating leads and sales over the holidays both in our own business and for small businesses such as Chiropractic offices, dentists, contractors and many other industries. Continue reading The Non-Retail Business Guide to Weathering the Holidays…
Filed under General, Marketing Basics by on Dec 14th, 2011.
Our third marketing MUST READ Christmas book is…
The Adweek Copywriting Handbook: The Ultimate Guide to Writing Powerful Advertising and Marketing Copy from One of America’s Top Copywriters by Joseph Sugarman
Whether you need to write, edit or just review copy for your website, blogs and marketing pieces this is all the information you will need to have great copy that does its what its intended to: sell!
“Great copy is the heart and soul of the advertising business. In this practical guide, legendary copywriter Joe Sugarman provides proven guidelines and expert advice on what it takes to write copy that will entice, motivate, and move customers to buy. For anyone who wants to break into the business, this is the ultimate companion resource for unlimited success.” Find out more…
Filed under General, Recommended Reading by on Dec 15th, 2011.
It is time for our fourth book…
Marketing Warfare by Al Ries and Jack Trout
When this book was first published it changed the face of advertising forever. This marketing power duo announced an entirely new approach and no matter how big or small your business is, you will find a marketing strategy to fit within the pages of this book.
Knowing this information could transform your business and launch it into an entirely new level of success and prosperity.
“The book that changed marketing forever is now updated for the new millennium. In 1986, Marketing Warfare propelled the industry into a new, modern sensibility and a world of unprecedented profit. Now, two decades later, this Annotated Edition provides the latest, most powerful tactics that have become synonymous with the names Ries and Trout. New content includes in-depth analyses of some of the biggest marketing successes and blunders of the past two decades—including Volkswagen, Sony, Coca Cola, Budweiser, IBM, and McDonalds—along with annotated reproductions of winning and losing ads. Read more…
Filed under General, Recommended Reading by on Dec 16th, 2011.
See BabyCareDiaper.com recently completed for Baby Care Diaper Service in St. Louis, Missouri.
Baby Care Diaper is a St. Louis cloth diaper service that delivers clean, cloth diapers right to your door. Their service includes both washing and delivering the diapers.
Continue reading Introducing our newest website… BabyCareDiaper.com…
Filed under Online Marketing, RESPONSE! Blog by on Dec 19th, 2011.
Our 5th MUST READ marketing book for the Christmas season is…
Guerrilla Marketing by Jay Conrad Levinson
Yesterday’s marketing book, Marketing Warfare, introduces the concept of guerrilla marketing for the small business or “little guy”. Jay Conrad Levinson literally wrote the book on Guerrilla Marketing: the idea of using being a small business to grab opportunities that the large companies are too slow and bureaucratic to take advantage of. This is an updated version of the book filled with free and inexpensive ideas to hit the market fast and hard for maximum gain.
“When Guerrilla Marketing was first published in 1983, Jay Levinson revolutionized marketing strategies for the small-business owner with his take-no-prisoners approach to finding clients. Based on hundreds of solid ideas that really work, Levinson’s philosophy has given birth to a new way of learning about market share and how to gain it. In this completely updated and expanded fourth edition, Levinson offers a new arsenal of weaponry for small-business success including:
* strategies for marketing on the Internet (explaining when and precisely how to use it)
* tips for using new technology, such as podcasting and automated marketing
* programs for targeting prospects and cultivating repeat and referral business
* management lessons in the age of telecommuting and freelance employees
“Guerrilla Marketing is the entrepreneur’s marketing bible — and the book every small-business owner should have on his or her shelf.” Read more…
Filed under General, Recommended Reading by on Dec 19th, 2011.
See AnimalFitnessCenter.com recently completed for Animal Fitness Center in Union, Missouri
Animal Fitness Center is a veterinary clinic founded by Dr. Ava Frick, Missouri’s “Animal Whisperer”. The staff of Animal Fitness Center are committed to improving a pet’s health and well-being using unique and non-invasive, holistic veterinary care.
Continue reading Introducing our newest website… AnimalFitnessCenter.com…
Filed under Online Marketing, RESPONSE! Blog by on Dec 20th, 2011.
Our 6th MUST READ Marketing Book for the holiday season…
Confessions Of An Advertising Man
David Ogilvy is the undisputed father of modern advertising and his “Confessions” is the manual on how to approach your advertising with eyes wide open. Entertaining, forthright and a revelatory work that pulls no punches…
“Ogilvy was a genius and this book is distillation of all his successful concepts, tactics and techniques. If you aspire to be a good manager in any business then Confessions of An Advertising Man – written by a brilliant salesman, and an inspirational boss – is a must read. Ultimately this book is important because it is not just about advertising, it’s also about how people behave and think at the sharp end of business.” Read more…
Filed under General, Recommended Reading by on Dec 21st, 2011.
